About
I am highly motivated and results-driven professional with experience in the e-commerce and marketing agency industries, specializing in FMCG. Proven expertise in leveraging limited budgets to achieve high sales growth through strategic market research, data-driven campaigns, and cross-platform optimization. Skilled in executing end-to-end e-commerce operations, including live streaming, digital advertising, and procurement, with a strong track record of driving revenue growth and enhancing brand visibility. Adept at analyzing market trends, managing supplier relationships, and delivering impactful marketing strategies to exceed business objectives.
Editing Tools
![]() Canva |
![]() Photoshop |
![]() Capcut |
![]() GoPaint |
![]() Procreate |
Technical Tools
![]() Microsoft Office 365 |
![]() AutoCount |
![]() Google Analytics |
Experiences
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E-Commerce Operations & Procurement Executive at Best Bonanza Sdn. Bhd.
Bukit Jalil, Kuala Lumpur December 2023E-commerce Operation Executive
•Conducted market research to identify trending and high-potential products for sale on e-commerce platforms such as Shopee, Lazada, and TikTok, driving significant sales growth.
• Doing live streams on Shopee and Lazada to showcase products, engage with customers, and drive real-time sales, resulting in increased brand visibility and revenue growth.
• Effectively executed Shopee, Lazada, and TikTok Ads campaigns with a Return on Ads Spend (ROAS) of 25.79, demonstrating efficient budget management and cross-platform expertise.
• Analyzed Principal and competitor marketing strategies to propose innovative solutions, while developing and executing monthly Bulletins featuring vouchers, shocking deals, discounts, bundles, and special offers to track and optimize campaign performance.
• Familiar with A/B testing marketing, Search Engine Optimization (SEO), loyalty programs, pricing marketing strategies.
• Designed and optimized Shopee and Lazada store layouts, banners, and visuals at Merdeka, Labor Day, and Hari Raya by using Canva.
• Compiled and presented weekly and monthly sales and Profit & Loss (PnL) reports using Pivot Tables to the Head of Department, facilitating discussions on marketing strategies.
Procurement Executive
• Conducted sourcing activities to identify and evaluate suppliers, ensuring cost-effectiveness and quality compliance.
• Negotiated pricing and terms with suppliers to achieve optimal cost savings and value for the organization.
• Maintained strong relationships with suppliers to ensure reliable and timely delivery of goods.
• Monitored supply chain performance to ensure on-time delivery and resolve any logistical issues.
• Collaborated with internal teams to align procurement activities with organizational goals and requirements.
Education
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STPM at SMK Dato' Harun
May 2016 December 2017Economics
Language competency
Hobbies
Sports : Hiking, Jogging, Badminton
Contact
If you are interested in my profile, do not hesitate to contact me: